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China: Xinhua Launches English News Channel

Date	:	01/07/2010
Category	:	Countering Media Bias
Country	:	China

DETAILS

China: Xinhua Launches English News Channel

1 July 2010

China’s official Xinhua news agency today launched a 24-hour global English television news service aimed in part at counter balancing foreign views of the country.

The CNC World news channel marks the latest effort by China’s communist government to expand the reach of its news outlets worldwide even as the foreign news media industry faces hard times.

CNC, which stands for China Xinhua News Network Corporation, will broadcast the news channel to “the Asia-Pacific region, Europe, North America and Africa by satellite, cable, cellphone and the Internet,” the news agency said. It said CNC World would “offer a better view of China to its international audiences.”

“CNC will present an international vision with a China perspective. It will broadcast news reports in a timely way and objectively and be a new source of information for global audiences,” Xinhua President Li Congjun was quoted as saying.

The news channel will draw on Xinhua’s presence “in more than 130 nations and regions” and makes it the first international news agency to run a television news network, it said. The network has been operating in Chinese since earlier this year.

Source: Radio Netherlands

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